“There is nothing like being overwhelmed to push one to find a solution, especially when that overwhelm is costing me money, time, my life, my wellbeing. I searched three or four years for something like Daylite, and within 10 minutes of cracking it open, I knew I'd found my holy grail for personal and business productivity.”

Scott Ohlgren is the owner and creator of Brain Toniq, an effective non-caffeinated think drink that came out in November, 2007. During the two prior years of R&D that was spent on finding the drink's formula, Ohlgren says he saw over and over that the systems he'd been using in the past for tracking projects, phone calls, emails, and commitments (both given and taken) were failing. As a long-time practitioner of author David Allen's Getting Things Done methodology (aka GTD) for productivity, he knew what he needed to do. He just didn't have the singular tool for doing it.

“There are dozens of Mac applications in the marketplace now that deal with time and task management. Like all of my Mac friends who are deeply into personal productivity, I tried many of them. All had their strengths, but none of them worked well in combining my main tools for communication: email, phone, and to-do lists.”

As Brain Toniq got closer and closer to completion, word got out that they'd created something quite unique: a drink that allowed people to focus and concentrate, but without the caffeine. Pre orders starting coming in, as well as entire pallet orders, proposals from overseas, etc., overwhelming their small office, as well as their already under-performing systems. Ohlgren said everything changed when a fellow GTD colleague suggested Daylite.

“I was at a point where I really was desperate. I'd get emails or phone calls that I'd have to follow up on, but I didn't know how or where to put them. Or I'd get other emails that were really the start of a project, but I had no way of integrating those emails with other information that was part of that project. It was a mess.”

Ohlgren talks about two other parts of Daylite that he says “gives me confidence that I'll be working and growing with Daylite” for the next decade. “The first is its network capability. As we add each new staff member, their Mac is given its own Daylite system. This in turn is tied into a central database that every Mac on the network can see and use.” Since everyone is using the same system and methodology, everyone can help the new staff member get up to speed. “We're all speaking the same language. You just have no idea how powerful that is until you witness it in a fast-growing company like this one.”

The second part that gives Ohlgren peace of mind “is simply its depth. There are entire sections of Daylite that we haven't tapped into yet. Is there anything more frustrating than knowing you have to find a new software solution every few years. With Daylite, I can see far down our company road with it, and I can't wait to learn all of its other features in the next year.  Knowing that Daylite can handle our company as we grow is a great feeling.”